Never leave home without a business card

You’ve heard it said that first impressions are everything, and in many cases, it’s true. When you’re out there pitching your business and selling yourself, you need to be prepared to articulate your message on a moment’s notice. Having your business card handy will simplify the process. In the meantime, practice what you want to say the next time you need to ask for business. Keep it short, perhaps a sentence or two, and be sure to include the key points—your name, your company name, what service you provide or what product you sell, and finally, how people can find you. That’s where the card comes in. Have it ready—always!

Hopefully you were able to attend last evening’s RYI event at the Wexner Center when I hosted a panel of professional women from Central Ohio, and together we discussed how women have a unique ability to infuse philanthropy into their business. If you arrived early, you were there for the networking reception—the perfect example of an opportunity to meet other professional women and share your story. Of course, there are similar events taking place across the country all the time. Don’t miss them. Be there. And don’t forget your business cards!

Stay tuned for similar networking opportunities by checking the Real You Web site.

There Are 1,010,400 Charities. Find Out How Your Business Can Help.

There are more than one million charities out there that could use you as a supporter, so consider pairing up with a local or national charity that fits your personality and passions—it’s a truly rewarding experience! I genuinely believe in giving back to the community, and I have a passion for the arts. This combination compelled me to become one of the founding donors for the Wexner Center for the Arts.

If you’d like to meet other like-minded women, I will be hosting a panel at the Wexner Center, in Columbus, Ohio, next Tuesday, Sept. 16, from 6-8 p.m. about how women have a unique ability to infuse philanthropy into their business. You’ll meet some of the women in the book and some new faces including Bev Bethge of Ologie, Jeni Britton of Jeni’s Ice Creams, Kim Holzer of Smith Barney, and Elizabeth Lessner of Betty’s Fine Food & Spirits, Surly Girl and Tip Top.

Come early from 5-6 p.m. to see the Andy Warhol exhibit for free! Enjoy a networking reception from 6-6:30, panel discussion and Q&A from 6:30-7:30 and then a book signing and Jeni’s Warhol-inspired ice cream and Surly Girl cupcakes at 7:30. I truly hope to meet you at the event!

Please RSVP here.

Pursue Your Charitable Passion

If you’re not engaged in a charitable pursuit, follow your heart to get there. Pay attention to the needs in your community, and when it feels right, respond.

Pick three areas where your gifts could shine. Then, seek out organizations in your community that serve at least one of your chosen areas. Write them down, and check out their Web sites. Better yet, refer to http://www.volunteermatch.org/ for more ideas.

I’m a huge believer in giving back, and I make sure it’s part of my business and personal life. One of my many loves is the arts, and that’s why I’m a founding donor of the Wexner Center for the Arts. I will be hosting a panel discussion with five other notable women from the Columbus business community, including four from the book, at the Wexner Center at a date TBA. We’ll be discussing how women business owners are in a unique position to be givers to their communities by supporting their charitable passions. The discussion will also include how women can leverage the causes they’re already passionate about as part of their overall brand presence.

The free event, which begins with a reception and concludes with a book signing, will take place in the Performance Space at the Wexner Center for the Arts, located at 1871 N. High Street, Columbus. If you’re in the Columbus area, please join us!

Get inspired! Learn how you, too, can pursue a charitable passion that is right for you!